A big complaint about consultants is that they’ll write you a plan, but won’t execute. While I enjoy (and am quite good at) the analysis, I’ve also accumulated experience executing marketing plans. This is a win-win for you since the plans aren’t pie-in-the-sky speculation and you can use me to get you started while you search for a qualified, full time employee.
I also know my own limits. If your requirements cross over into sales and lead generation, I’ll draw on one of my skilled partners to ensure you get the right experience.